Innovation: Purse revolutionizes the in-store shopping experience

At Purse, we are expanding our e-commerce orchestration expertise to revolutionize the in-store shopping experience.

We are launching the first mobile payment orchestration solution for retail stores, a unique evolution of SoftPOS technology that unlocks new in-store customer journeys.

This innovation allows merchants to accept all payment methods from any NFC-enabled Android device.

By accessing our extensive catalog of partners and payment methods (gift cards, bank cards via SoftPOS, Buy Now Pay Later (BNPL), bank transfers, etc.), merchants can offer a multitude of payment options to provide an incomparable customer experience.

They also benefit from our advanced features, such as split payments. Their customers can easily pay for their purchases using multiple payment methods (for example, a gift card combined with a bank card).

This turnkey innovation revolutionizes payments and paves the way for new in-store experiences: accelerated checkout journeys (queue boosting), personalized end-to-end assistance from sales staff, while ensuring choice and flexibility.

Finally, our solution combines technology with reconciliation. Our back-office allows merchants to view all their transactions in a unified way, whether they were made in-store or online. Everything is centralized for simplified management.

"The store remains the heart of our clients' business and is becoming, above all, a place of experience and emotion. It was therefore essential for us to offer a solution and our expertise to meet their needs. Simplicity, expertise, and customer satisfaction—these are the three watchwords with which we design our services." explains Rami Salem, Leader at Purse.

Its benefits:

       
• Enjoy a smooth, fast, and secure purchasing journey that delivers an optimal shopping experience.
       
• Significantly reduce checkout wait times by implementing queue-boosting solutions.
       
• Benefit from personalized assistance from sales staff throughout the entire shopping experience.
       
• Enjoy the freedom to choose from various payment methods to suit your specific preferences and needs.
       
• Use your online payment methods in-store for a seamless and consistent experience.